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FOR IMMEDIATE RELEASE "GOING VISUAL" TO BE REPRESENTED BY THE DENISE MARCIL LITERARY AGENCYSan Mateo (CA) MARCH 8, 2004 — Future Image Inc., the leading provider of information and analysis on business and technology trends in the imaging industry, today announced that Alexis Gerard, President of Future Image, and co-author Bob Goldstein have signed with the Denise Marcil Literary Agency (DMLA) for the representation of their forthcoming book, “Going Visual, The New Power Of Images In Everyday Business - How Companies Of All Sizes Can Improve Their Bottom Line With A Visual Communication Strategy.” “Going Visual” is a business book that presents a clear, easy to understand and implement vision of how businesses can be more productive and competitive by harnessing the power of digital photos and video to communicate comprehensively and unambiguously. The authors deliver a compelling demonstration that the adage 'a picture is worth a thousand words' can be profitably applied to the bottom line. "Going Visual" offers real world examples, theory, strategy, and techniques that enable businesses of all sizes to mainstream the use of images as information vehicles in everyday communications. "Going Visual will bring a fresh and important angle to business shelves everywhere” said Denise Marcil, President of DMLA. “I look forward to helping the authors join forces with exactly the right publisher to launch this project to its imminent success." DMLA, founded by Ms. Marcil in 1977, represents a variety of commercial fiction and non-fiction. Notable business titles include former CEO of PepsiCo and current professor at Columbia Business School, Michael Feiner’s “The Feiner Points Of Leadership” and “Contagious Success”, as well as “Evolutionary Leadership”, a best-selling Title in 800CEO List, by the CEO of The Center for High Performance, Susan Annunzio. Also Elliott Ettenberg’s “The Next Economy” and “Changing The Game” by Eric Flamholtz & Yvonne Randle, Ph.D., keynote speakers at the 1999 FORBES Presidents Forum. “Going Visual” is already generating considerable interest and support. Rick Smolan, digital imaging pioneer, photographer and best-selling author said, "Our best selling book, America 24/7, was a very public demonstration of how the digital photography revolution has democratized image making. In the same vein, “Going Visual” provides a compelling demonstration of how businesses can harness that same power of visual communication, through a set of broadly applicable 'best practices' using tools that are now easily available. " About Future ImageFuture Image (www.futureimage.com), a leading independent center of expertise focused on the convergence of imaging, technology, and business. The company publishes two continuous information services, researches emerging commerce and technology trends that affect the business of imaging, and manages the Visual Communication Initiative (www.visualcommunication.info), a program supported by Adobe Systems, Eastman Kodak, Epson, Hewlett-Packard, IBM, LightSurf, Microsoft, Nikon and Sprint. |
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